Build Custom Shopping Experiences with the VigLink Catalog API
Tuesday, December 11th, 2012
Starting today, every VigLink publisher has access to a new Catalog API from VigLink, at no charge. Just in time to capture last-minute holiday shoppers and prepare for post-Christmas sales, publishers can use the API in various ways to build engaging experiences for their readers that drive purchase intent
With this API, developers can explore a massive universe of products, prices, and deals to build highly customized shopping experiences that automatically monetize through VigLink. Queries return structured data that can be used to build anything from a full-blown comparison shopping engine to widgets to an ad unit for a single product, from web to mobile.
Discover Products
With so many products from so many merchants, it can be hard to figure out what to highlight. Use the API to home in on great finds your readers will jump at. For example, if you’re blogger writing a post about going from ordinary to extraordinary gifts this holiday season, a query for “umbrella” within the “fashion and accessories” category uncovers this unique find:
Compare Prices
Shoppers are more likely to buy when they know they’re getting a great deal. With our API, you can make it easy to compare prices for identical products in different stores:
Find Deals
From free shipping, to coupon codes, to the never-ending daily deals the web is filled with offers. Tame the chaos and pick the ones that keep your audience coming back. Search across 16 distinct deal types or find the best deals on the brands and merchants you showcase. For example, a search for deals on Dyson vacuums finds some great offers at Target:
The VigLink Catalog API offers a tremendous opportunity for publishers to monetize their audience with unique, relevant, and timely content. Here are just a few reasons to check out the documentation and start building:
- Over 75 million products
- Over 3,300 merchants
- Over 15,000 deals and coupons
- Over 14 million price markdowns
- Automatic monetization by VigLink across the entire catalog
- Filter from over 1,700 product categories
- Refreshed daily, data includes pricing, availability, discounts, hi-res images, logos, titles, descriptions, and of course, links.
We’re incredibly excited about the possibilities and can’t wait to see all of the amazing experiences publishers will create. Got something to show off? Have questions? We’re only an email away: support@viglink.com
Oliver Deighton, VP Marketing