We are delighted to announce Steven Hartman is joining us as our new Vice President, Marketing.
Steven joins us from an extensive career in leading successful marketing teams from the ad tech and marketing cloud industries. Most recently, Steven was the Vice President of Product Marketing at Acxiom where he led the product positioning, releases, and enablement of Acxiom’s award-winning technologies. This included AOS (Audience Operating System) and the recent LiveRamp acquisition. Prior to Acxiom, Steven was the Vice President of Marketing at Rubicon Project where he led the repositioning of Rubicon from a supply side platform to an automated advertising technology for both buyers and sellers. At Yahoo, Hartman held several marketing and product leadership positions which included being named on several technology patents related to how advertising is bought and sold on an exchange.
Our very own CEO, Oliver Roup, shared his excitement about our newest team member, noting, “I couldn’t be more excited to have Steven joining us. Telling the story of a sophisticated and highly technical product in terms that everyone can understand is something Steven has repeatedly demonstrated throughout his career.” Oliver also added, “I look forward to applying his considerable talents to tell our story, as well as the strategic insights and wisdom he brings.”
Steven also had a few nice words to share about his move, “I’m thrilled to be joining Oliver and the team at VigLink. VigLink has established itself as the premier marketplace for publishers to connect their audiences to high-quality merchants without needing to display ads. The full potential of this marketing channel has not been realized, and a gap is growing due to media being consumed across an increasing number of devices. VigLink has bridged this industry challenge with its proven suite of products. I’m excited to apply my experience to VigLink’s innovative technology and join their talented team in making digital media more valuable than ever.”
Needless to say, we are delighted to welcome Steven aboard! If you want to learn more about our newest team member and the rest of our VigLink clan, check out our new “About Us” page. It is certainly worth a look… we even added a few “adorable” surprises!
Written by Lucy Bartlett