A Publisher’s Guide to Prime Day 2018

We’ve seen the ads and those bright, colorful banners. If you’ve done any online shopping in the past week, then you know that one of the biggest e-commerce holidays is approaching – fast! Amazon Prime Day starts on July 16th at 3:00 PM EST, and will last until July 17, 11:59 PM EST. 

Whether it’s that trendy robotic vacuum cleaner or a simple camera bag, Amazon is going live with more than one million deals to satisfy any consumer, in any niche. To prepare, we’ve curated a few tried-and-true tips to help you make the most of your Prime Day!

  • Follow successful Amazon trends by using our Trends Explorer, our handy reporting tool that allows you to view the hottest trending products by industry.
  • Make sure to always open commercial links on a new page. This is especially useful for users to toggle back and forth between your content and Amazon.
  • Create content for immediate needs to optimize your traffic (“Best Deals on Grills this Summer”, “Amazon has all the tools to keep you cool this summer”, “Amazon is taking us back to school with great deals”)
  • Reusing previous content? Do a quick check of your links to ensure that all items are in stock and sale prices are reflected in your editorial piece.

Below are some great bounty deals to jumpstart your efforts!

  • Prime Membership $3 Bounty – This is the best time of year to encourage your readers to try Prime for for first time and get access to Amazon Prime deals.
  • Amazon Music Unlimited $3 Bounty – Your readers can take advantage of 4 months of Amazon Music unlimited for only $.99. (this is regularly $9.99 for non-prime members, $7.99 for Prime members)
  • Audible $10 Bounty – Two great offers are available: readers will receive 66% off a 3-month membership of Audible Gold and there is an available Audible Romance package for new subscribers.
  • Kindle Unlimited $3 Bounty – Limited time offer of Kindle unlimited for only $.99 for 3 months for new subscribers (regularly priced at $29.97). Also, for paid membership plans there is an offer of 33% of a 12-month subscription and 40% off 24-month subscription
  • Prime Student 6-month Trial $3 Bounty – Earn a bounty on every 6-month trial registration for Prime Student!
  • Twitch Prime $3 Bounty – Prime members get exclusive benefits on Twitch, the leading social video service and community for gamers and the creative arts. There will be a free daily video game for Twitch members. amazon.com/trytwitchprime
  • Prime Pantry $3 BountyEarn $3 for every registration to 30-day Prime Pantry Free Trial. Also, new-to-pantry customers receive $10 off $40 Pantry orders and free delivery.
  • Amazon Fresh $5 BountyYour readers save money and time by starting a free trial of Amazon Fresh, now including a select assortment from Whole Foods.

Prime Day Deals:

PerfumaniaCelebrate Prime Day with Perfumania! Free 2 Day Shipping on Your Order of $85+.Prime!
Too Faced CosmeticsPRIMER DAY: Get a FREE deluxe Hangover Primer with any purchase!
BebeSummer Styles, Prime Prices – Up to 40% Off Select Styles at bebe!
Simple Mobile– Prime Day Savings! Save $100 on the Samsung Galaxy 8, 8+, 9, or S9+ when purchased with the $60 service plan at SimpleMobile.com! Valid only 7/16-7/18.
– Take 25% Off All Accessories at SimpleMobile.com!
Easy SpiritHappy Prime Day – 40% Off select styles!EASYPRIME
CorelleBlack Friday in July! Get 25% off your entire purchase at Corelle.com!PRIME25
Chicco USAPolly Progress 5-in-1 Highchair – Naturale (was $199.99, now $99.99)
LullaGo Deluxe Portable Bassinet – Charcoal (was $129.99, now $79.99)
Chinese LaundryPRIME SAVINGS! Take an extra 25% off sale styles at Chinese Laundry!EXTRA25
Trophy SkinPRIME Day only sale = Receive 1 free Trophy Skin Infusion Tip for every 1 Trophy Skin MiniMD you purchase, offered by TrophySkin!
OneWorld MemorialsSave 25% off your entire order above $75 at OneWorld Memorials. Shop now!Prime25
inkkasPRIME DAY DEAL OF THE DAY! Save 30% on your purchase!Prime30
Free Fly ApparelHappy Prime Day! Celebrate with us and get FREE SHIPPING TODAY ONLY!LuckyDay
CraftBeerClub.comAmazon Prime Day Special! Save $5 on order!Prime$5
Gold Medal WineAmazon Prime Day Special! Shop our Rose collection – six different styles from six different California wineries for just $115!
Plow & HearthShip any $125 or more order for free for Prime Day at Plow and Hearth!LSHP125
MerrellMerrell Prime Day Deals – 65% Off Select Footwear and Apparel Styles 7/16 – 7/17 Only. Shop Now!
WolverinePrime Time markdowns – up to 60% Off! Free shipping and returns everyday!
Canvas On Demand – DynamicShop our Amazon Prime Day Special and Save 80% off PGW and 40% site wide!L9GH40AFF
eLuxury SupplyPRIME35 saves 35% on any order 24 hours ONLY!!!PRIME35
World Wide StereoUp to 60% off Prime Time Deals + Free Shipping on select Electronics and Home Audio at World Wide Stereo with code PRIME.PRIME


Lucky Shot USALooking for Lucky Shot deals? Don’t worry about using Amazon, use our code to save 15% off sitewide!PRIMEDEAL
OzoneSocksTake 20% Off all socks PLUS free shipping on orders over $25 at OzoneSocks.com. Offer valid 7/16 – 7/17. Does not include SOTMC or Mystery Bundle.PRIME20
CG Pro PrintsPrime Day only sale – 15% OFF site wide!PRIMETIMEAFF
Allergy Buyers Club– PrimeTime Sale! 20% off site-wide! Free shipping on all orders. Valid July 16th-18th Only!
– Extended PrimeTime sale – 20% off any order over $400 free shipping on all orders of 400+. Valid July 19th only!
Microsoft Canada– Prime Day: Select Windows Mixed Reality Headsets for $299!
– Prime Day: Lenovo Windows Mixed Reality Headset for $249!
Kate SpadeToday only! Enjoy 25% off your purchase. Valid 7/17. Online only!PRIMEDAY18
Joes New Balance OutletPrime Savings! Fresh Foam Boots at $42.99 shipped at JoesNewBalanceOutlet.com. Offer Valid 7/16 – 7/17!SUMMERBOOTS
A Pea In The PodIt’s a Prime Day for shipping! Get free shipping on all orders of $50 or more at A Pea In The Pod! Valid 7/16 – 7/18. Shop now!
MotherhoodIt’s a Prime Day for shipping! Get free shipping on all orders, no minimum at Motherhood Maternity. Valid 7/16 – 7/18. Shop now!
Ericdress.com– Ericdress Prime Day: Extra $50 off over $269, shop now!
– Super Sale on Prime Day at Ericdress :18% off over 319, shop now!
– crazy50
– crazy18

Be sure to continuously check our blog throughout Prime Day for real-time updates on additional merchants! We’ll be constantly adding new promotions and deals to make sure both you and your readers get your money’s worth.

Happy Shopping!



By identifying commercial products mentioned within a publisher’s content, VigLink automatically invigorates those terms by transforming them into revenue generating hyperlinks whose destinations are determined in real-time, advertiser-bid auctions.