Getting excited for ForumCon San Francisco June 12th? We can’t believe we are less than a month away!
As we are putting the final touches on the agenda for this year, we thought we’d share some of the most recent episodes of ForumCon TV with you. They’re an easy way to catch up with some of our previous speakers, and new names to be on the lookout for this year. Check all of the episodes out in their entirety below.
Tags: Chris Saad, eBay, Echo, ForumCon, ForumCon San Francisco, Steve Dodd Posted in Building Communities & Forums
December was a record month for online shopping, so you may be wondering how to keep your January sales strong.
Here are a few tips you can implement now to ensure your January revenue measures up!
Many of your readers have set New Years Resolutions for 2012 and many of those resolutions center around fitness and financial goals.
Help your readers achieve their goals by building content and sharing product tips that center around health and fitness, as well as financial planning. A few easy ways to do this:
Weekends in January (in the U.S.) will be dominated by football in many homes. If your readers are some of the millions of Americans whose weekends will revolve around watching NFL playoff games, help them get the most out of it by building content around the following themes:
Finally, be sure to use this month to A/B test content, landing pages, design, and ad options. The risk of running an A/B test this month versus a month like December will be lower — and your wallet will thank you come the next holiday shopping season when your site is better optimized for engagement and revenue generation.
Here’s to a profitable January to each of our VigLink publishers!
Tags: Affiliate marketing, Christmas and holiday season, eBay, Merchant Posted in Content Monetization, Publisher Best Practices, Re-Inventing Affiliate Marketing
Late last month, eBay released it’s annual “Top Shopped” list for 2011. Below is the list in infographic form.
Billed as “the pop culture crazes that inspired shoppers the most over the past year,” at first glance several of the categories may not appear explicitly product-related (unless Charlie Sheen has released action figures that we don’t know about). However, the list provides a great deal of insight into the keywords that eBay sellers were using to describe the products that were most frequently being sold.
We hope the list will provide insight into the areas of content your readers are interested in and provide a few ideas to jump start your 2012 content creation efforts!
image courtesy of eBay
Tags: Consumer Shopping Trends, eBay, eBay Partner Network, Infographic Posted in Building Communities & Forums, Content Monetization, Publisher Best Practices, Relevant Reading, Value of Data