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VigLink has Joined the Sovrn Family

VigLink has Joined the Sovrn Family

We are thrilled to announce VigLink has been acquired by Sovrn.

VigLink and Sovrn share the belief that publishers create the content that drives the web. We both seek to support publishers, advocate for them, and build the tools they use to thrive.  We’re sure you have questions, but rest assured that nothing is changing as of right now.

Our main focus will always be on delivering publishers revenue through leverage, insight, and automation. You’ll see continued investment in all of our tools, especially Convert and Insert.

We would like to say thank you to our entire community for being part of the VigLink evolution, and for celebrating this important milestone with us.  We look forward to our continued growth together.

Now that VigLink is part of Sovrn, you probably have a few questions about what that means for you. Don’t worry—there are no changes to your accounts, services, or earning potential. We’ve put together a short FAQ to address common concerns.  If you’d like to learn more about the acquisition, please read the official press release, as well as the blog post from Walter Knapp, CEO of Sovrn.

Frequently Asked Questions

Will this affect my ability to earn with VigLink?

    • No. You will continue to earn through VigLink as usual.

Will my account manager change?

    • No. You will continue to work with the same account manager you were previously assigned.

Do I have to log in somewhere else?

    • No. You will continue to access and use VigLinks products just as you have been.

How will my day-to-day interactions with VigLink change?

    • They won’t. We are committed to continuing to build out products that our publishers value most.

Do I need to revisit my publisher agreement or payment arrangements with VigLink?

    • No. Your contracts will be unaffected, and you will continue to receive payment from VigLink.

What products and services does Sovrn offer?  Tell me more about the company.

    • Sovrn provides advertising technology products, revenue tools along with financial and business services to publishers. You can learn more at www.Sovrn.com.

Will this have any impact on the product and services in the near, medium and long-term?

    • No. You should expect further expansion of VigLink products as it is our tools are integrated into the Sovrn product family.

Do I automatically become eligible for other products and services that Sovrn offers?

    • No, nor have you been automatically enrolled in any new products. Sovrn uses its own specific criteria when selecting publishers to work with. If you are interested in working with Sovrn, visit www.Sovrn.com and sign up.

Is the brand changing?

    • No. As of now, the branding will not change. In the long term, VigLink products will become part of the Sovrn Commerce product family.

What is the long-term vision of the combined company?  

    • To support and advocate for publishers, and give them tools and services that help them thrive. Sovrn helps publishers do more of what they love and less of what they don’t, and VigLink adds new products and new potential to our shared mission.
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