Content Tip #1: Lists work!

We all wish creating great content could be just a little bit simpler at times. From software and tools to improve your work to general productivity tips, we’re opening up the vault and sharing some of our best content production hacks with you. Some are helpful little reminders, some are big concepts to learn more about, but they’re all meant to get those wheels turning and the light bulbs popping to help optimize your business. Together we can all become more efficient and well-rounded content marketers so go forth and produce!

Readers love lists! They make for a very easy reading experience and are great and helping people to stay focused. Not only to readers love them, but they’re often much easier to write than a long form piece. Be sure to clearly indicate the theme of the list in the title of the post and include pictures or gifs to hold people’s attention as they read through. Some also argue that odd numbers such as the “7 cutest puppies” are more intriguing than those with even numbers.

Additional Resources:

  • https://www.fastcodesign.com/3024538/why-we-love-top-10-lists
  • http://www.newyorker.com/tech/elements/a-list-of-reasons-why-our-brains-love-lists

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ABOUT VIGLINK

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