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VigLink CEO: One-to-One Marketing Key Trends For Pubs To Embrace

VigLink is a sponsor of the I-Squared event taking place in San Francisco on September 9th. This article is cross-posted from the Sovrn blog where Oliver Roup was interviewed about his thoughts on trends in the publishing world.  What do you see as the future of indie publishing?  New, digital platforms. We’re seeing bloggers moving away from their traditional blogs and launching YouTube channels, podcasts or just blogging via Instagram and Snapchat. As technology and social media…
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Mobile Lessons Learned at AM Days 2015

Two weeks ago Oliver Roup, our founder and CEO, presented at the AM Days 2015 conference in San Francisco and discussed, “Content Driving Sales in…

#LiveYourPassion ft. TBlake

At VigLink our publishers come in all shapes and sizes—from large publications to YouTube sensations. All of these publishers have one thing in common,…
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Come Join Us at SXSW!

We are heading to SXSW in Austin, the place to be for the hottest technology companies and entrepreneurs! This is where startups like Twitter and Foursquare…
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Upgraded Merchant Explorer Launched!

We’re thrilled to announce the release of our newly upgraded Merchant Explorer. Equipped with updated features, it makes for a better user experience,…
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VigLink to Host SF Text Meetup 2/10

The inaugural San Francisco Text Meetup is scheduled to take place at the VigLink offices Tuesday, February 10th at 6:45 PM. VigLinkers Adam Pingel,…
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SoFabU LA Recap

Last week I attended and presented at the SoFabU On the Road event in LA on behalf of VigLink discussing all things content monetization with one of…

ABOUT VIGLINK

By identifying commercial products mentioned within a publisher’s content, VigLink automatically invigorates those terms by transforming them into revenue generating hyperlinks whose destinations are determined in real-time, advertiser-bid auctions.
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